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Woodstock 50: Lessons On How To Fuck Up A Sure Thing!


It isn't like Woodstock's 50th anniversary snuck up on anybody.

The creator and producer of the original Woodstock, Michael Lang, is alive and has thrived in the concert and music events business, becoming hilariously rich and amassing untold industry connections in the process.

When his Michael Lang Organization signed a lucrative partnership with Sony back in 2009 for management of an all-encompassing Woodstock website, it was to help promote Lang's best-selling book Road To Woodstock as well as Ang Lee's film, "Taking Woodstock", but you just knew that there just had to be something in the works for the next anniversary with a big round number.

And ten years seemed enough time to pull the whole thing together.

When you start to think about all the potential sponsorship opportunities, the pay-per-view receipts, the after-the-fact audio and video sales, not to mention the A-list of acts that would be lining up to play such a prestigious event, and, last but not least, ticket sales, you start to see how even a wide-eyed kid could have pulled it all together.

Yet, somehow, the very same kid who pulled off the first Woodstock could not do the same as a hot shot concert promoter and artist manager with over 40 years of experience and connections.

What remains to be confirmed is just whose ineptitude sunk this sure-fire payday that, if done right, could have rivaled Live Aid as the most-watched music event ever.

How does that much money get left on the table when you've literally known this day was coming...for FIFTY YEARS?

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